$82K in revenue from a standing start.
Goat Funded FuturesWebsite
- Industry
- Futures prop trading
- Channels
- Meta Ads, Google Ads
- Services
- Performance Media, Performance Creatives
May - Oct 2025
Who is Goat Funded Futures
Goat Funded Futures is the futures arm of the Goat Funded group: a separate brand, with its own accounts and reporting, alongside the forex firm Goat Funded Trader.
Where we started
A crowded, saturated market with high barriers to entry and well-established competitors. And, again, no history: the accounts started from zero in May 2025.
What we changed
Both channels live, fast
Meta and Google went live together in May 2025, with just under $30K behind them over five months, to learn quickly what this market would buy.
Offers tested before they got budget
New offers went into ABO tests first: no activation fee, discount codes from 25% to 50%, a buy-two-get-one bundle. The strongest, no activation fee, returned 15× ROAS.
15× ROAS One campaign to scale the US
The US ran on an Advantage+ purchase campaign, the largest line in the account: $7.7K at 2.7× ROAS.
Retargeting as the profit layer
Separate retargeting for the US and for the rest of the world: $6.1K at 4.4× ROAS, well above prospecting.
Campaign and ad figures as reported by Meta Ads Manager, May 1 - Oct 5, 2025.
The ads that ran
ROAS per ad as reported by Meta Ads Manager, May - Oct 2025.
Where the return came from
Month by month on Meta
Meta Ads only: spend and ROAS per month as reported by Meta Ads Manager, May - Sep 2025.
$29.1K in.
$82.4K out.
Every dollar of ad spend returned $2.83 in revenue, May - Oct 2025.
- $82K in direct revenue from $29K in ad spend: 2.8× average ROAS.
- On Meta, ROAS went from 0.6× in May to 3.9× in September, while monthly spend doubled.
- Google returned more per dollar, 3.2× against 2.7× on Meta, on about a quarter of the spend.
- 599 conversions in a market dominated by established players.
